Posts Tagged ‘Business Ideas’

Starting a Business Blog

By Kieran
Photo courtesy pinksherbet@flickr

There are a plethora of blogs out there to wade through on the ‘net.  What will make your blog stand out?  What are some common mistakes made in setting up a business blog?  At ShuttleBox we set up just about as many blogs for businesses as we do other non-blogging software, so we are very aware of the pros and cons of blogging, as well as the right and wrong ways of going about it.  In this article we’ll look at some of the very basics.  If you’ve been around the blog-block before, please feel free to contribute your thoughts.  If not, then this article is for you.

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Google Drops Support for Old Browsers

By Kieran
A Fresh Grave

Congratulations to Google for deciding to drop support for old browsers.  The web cannot bloom without some pruning of dead wood every now and then.  In a recent e-mail to Google App admins, Google announced they are withdrawing support for browsers prior to Internet Explorer 7.0, Firefox 3.0, Chrome 4.0, and Safari 3.0.

IE 6 was released nearly nine years ago in August of 2001.  With how dramatically things have changed on the web in the past nine years, it is hard to believe there are still folks who do still support it.  How long after a new product is released should an old product be maintained by the creators and supported by third-parties?  An equally important question, in my opinion, is how long should software dependent on old technologies be maintained before getting an overhaul.  Technical debt grows exponentially as the years go on, and it quickly becomes harder and less cost-effective to maintain old software than it would be to start over and do things the right way based on current standards and practices.  Read on to view the e-mail from Google.

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Social Media with Real Business Consequences: Foursquare

By Kieran
foursquare_logo

There has been a lot of talk of social media for a while now, as the web has moved from a one-to-many model, in which those who know how to develop sites or can afford to have them made for them broadcast their message to the world, to a many-to-many model, in which anyone can start up a blog or post anything they desire to services such as Twitter or Facebook.  Literally hundreds of social media sites have spawned up around the web giving the world a voice, but the consequence is that it can be hard to find social media applications that are genuinely original and bringing something new to the table.

One application, however, has brought many different aspects of social media together into one new, creative, original, and fun application – one that businesses, I believe, should be quick to embrace: Foursquare.  Foursquare is doing for social media what the Wii did for video games; it is getting people up, moving around, and interacting with the medium in a new and creative way.  If you’ve not heard of Foursquare before, or can’t understand how it can help your business, read on.

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